Section 1: PESTLE Analysis (20 mins)

Objective: To identify and analyze the key external macro-environmental factors that could influence Barnet FC's stadium relocation project.

Your Task: In your teams, brainstorm and document factors under each PESTLE category. Identify at least 2-3 distinct factors per category, explaining their potential impact. Use your flip chart or digital whiteboard.

Section 2: Stakeholder Analysis (20 mins)

Objective: To identify key stakeholders, understand their perspectives, and prioritize them based on their influence and interest.

Activity Steps:

1. Review the Stakeholder Personas below.
2. Map each stakeholder on an Interest/Influence Grid (use your provided template or draw one).
3. Prioritize: Identify your Top 3 Critical Stakeholders.
4. Briefly discuss engagement approaches for these top 3.

Stakeholder Personas:

Interest/Influence Grid:

Use your handout or draw a 2x2 grid. Label axes "Interest" (Low to High) and "Influence" (Low to High). Plot stakeholders into:

• High Influence / High Interest: Manage Closely
• High Influence / Low Interest: Keep Satisfied
• Low Influence / High Interest: Keep Informed
• Low Influence / Low Interest: Monitor

Remember to identify your Top 3 critical stakeholders for the next section!